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Why we love cycling

Our mission is all about being Stronger Than Ever – our riders, our employees, and our community. We want our riders to make time for themselves and leave whatever is going on in their lives at the door. When entering our studio, we want our riders to focus on them for the entire length of class. Everyone is welcome with open arms – it doesn’t matter what fitness level you are, shape or size. We want everyone to feel comfortable and part of a community. We strive to make PRIME a workout safe-place. Our world class instructors who are trained in-house, lead our ‘parties on a bike’. Each class is accompanied by high-energy music and beat-based choreography. We ride together in order to challenge our bodies and grow both physically and mentally. Co-founder Julie Insogna-Jarrett and Studio Manager Alexa DeRose talk all about PRIME.

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